67 Logos Designathon
Brought to you by Colourworks in partnership with Over the Rainbow and DesignersInk
A logo is one of the primary ways in which a brand makes a first impression. And the best first impressions are unforgettable.
This year, as we celebrate Madiba’s centennial, we’re making Mandela Day all about South Africa’s small businesses and start-ups – a big driving force behind our country’s economic and social stability. For many of them, owning an expertly designed logo is an ever-elusive goal. You can change that.
We will select 67 high impact South African small businesses and start-ups who need a logo. For these businesses, a logo represents a breakthrough – it’s their chance to make a lasting first impression.
Even though the design process will begin beforehand (as we know a great logo takes time), on 18 July 2018, 67 designers will come together in Cape Town and Johannesburg for 67 minutes to complete their 67 logos for 67 high impact businesses.
We know that many designers are themselves small businesses and through our partnership with Over the Rainbow we are offering a number of free places on Over the Rainbow’s small business training programme. Through the power of design, let’s make a difference that lasts a lifetime.