9 powerful female campaigns

9 Powerful female campaigns

Women’s Day is a special day to recognise and celebrate the achievements of women. It’s a day where we showcase the courage and strength with which women have overcome tremendous obstacles, barriers and issues throughout history. We looked at 9 recent global marketing campaigns containing powerful messages about women, and how this messaging promotes and […] Continue reading
Most innovative marketing campaigns

The most innovative marketing campaigns (part 2)

How does a grain of sand in the desert stand out from all the rest? Memorable marketing can help. The key to a successful marketing campaign isn’t necessarily the quality of your content. Sure, it has to be relevant, captivating and absolutely extraordinary. But all of this is redundant if your campaign isn’t memorable. It […] Continue reading
most innovative marketing campaigns

Most innovative marketing campaigns (part 1)

Traditional media and social media platforms are incredibly saturated. Potential customers have access to more information today than ever and all with the swipe of a finger. Within this overbearing marketplace of noise getting your message heard is less down to the actual value content than it is the delivery method. The old adage of […] Continue reading